If you have worked with me, you already know how important keywords are when setting up your book on any of the marketplaces. Keywords determine how often your book shows up in each marketplace, so it’s vital that you take time and choose wisely! This is one of the major reasons I advise my clients to avoid using 3rd party aggregators.
Amazon allows you to use up to 512 characters for your keywords, so be sure to make full use of all the space they provide to fill your listing with relevant keywords. Barnes & Noble only allows you to use up to 100 characters for your keywords, so be extra careful with that limited space they provide.
Here’s where you list your keywords in the back-end of your Kindle book listing:
There are two great tools I recommend you become familiar with as you get seek out relevant keywords; Google Insights & Netspeak. There’s tons of great resources around the web on how to use Google Insights & Google will show you how when you visit their site. Netspeak.org on the other hand has little documentation to go off, so I created this video walk-through to show you how I use NetSpeak to come up with keyword ideas for the titles I setup:
Let me know if you need my help in optimizing your marketplace (Amazon,BN,Apple,etc.) listing for you, I do charge a very small fee, but I’m confident that the resulting increased book sales will provide a quick return on investment (ROI). Alternatively, you can attend our next webinar and learn to do it yourself.